SBS
034120KOSPI텔레비전 방송업52.5 / 100
Reference Date: 2026-07-24
Company InformationBased on 2025 Annual Report
Business Overview
SBS primarily operates in content creation, distribution, and advertising based on terrestrial broadcasting, selling high-quality content to domestic and international platforms such as OTT and IPTV. In 2024, 66.1% of cumulative revenue came from program sales, while advertising accounted for 30.6%. Ad rates are adjusted considering cost increases and competitive pricing strategies.
Number of Employees
832people
Average Salary
117.7M KRW
Score Calculation Basis
Detailed Financial Score
In line with industry avg
Lower than industry avg (good)
In line with industry avg
Higher than industry avg (caution)
Avg ▲0.7% (2-year basis)
Avg ▲30.9% (2-year basis)
Avg ROE 3.3% (declining, 3yr)
Detailed News Sentiment
- Neutral"신혼부부들 화 많이 났는데"..."근저당도 여유 있어야"
President Lee's decision regarding mortgage implications on SBS stock indirectly affects public sentiment on real estate policies rather than directly impacting SBS financially.
- Positive'남부대공' 춤 춘 노태문…"갤럭시 안 쓰면 배드!"
SBS 관련 뉴스가 아닌 삼성전자 노태문의 갤럭시 홍보 활동으로 인해 간접적으로 긍정적 영향 예상.
- Neutral[이슈대담] "보유세 3배 올려야" "전세 대출이 집값 폭등 주원인"…...
부동산 관련 정책 변화 언급이 있으나 SBS 주식에 직접적인 영향은 제한적임.
Detailed Momentum
Near 52w low (7%, downtrend)
1m +4.14% (slight rise)
Volume decreasing