AI주식인사이트AI Stock Insight
B

플레이디

237820KOSDAQ

66.8 / 100

Reference Date: 2026-09-08

Financial Score32.5 / 40
News Sentiment21.3 / 25
Momentum3.0 / 20
Disclosure10.0 / 15
AI Analysis: the debt ratio is very low with excellent financial health but Revenue metrics are weak. Declined 8.1% over the past month, and news sentiment is neutral.

Company InformationBased on 2025 Annual Report

Business Overview

PlayD is a comprehensive digital advertising agency that manages all aspects of advertising, from strategy to execution, covering both performance and brand marketing. Maintaining a top 10 position in the Korean advertising market, the company is expanding its commerce business and enhancing its market influence through AI-based solutions. In 2025, it acquired Preveel to strengthen its marketing capabilities.

Number of Employees

292people

Average Salary

59.2M KRW

Score Calculation Basis

Detailed Financial Score

PER
5.06Industry Average 15.008.0Point

Half of industry avg (excellent)

PBR
0.33Industry Average 1.207.0Point

Half of industry avg (excellent)

ROE
6.65Industry Average 8.002.5Point

Below industry avg

Debt Ratio
0.35Industry Average 100.008.0Point

Half of industry avg (excellent)

Trend 2023~20257.0 / 10 points
Revenue Growth Rate
1.0 / 3

Avg ▲3.9% (2-year basis)

Operating Profit Growth Rate
3.0 / 3

Avg ▲56.8% (2-year basis)

ROE Trend
3.0 / 4

Avg ROE 5.1% (improving, 3yr)

Detailed News Sentiment

1 totalPositive 1Neutral 0Negative 0Average Sentiment Score 85

Detailed Momentum

52-week position1.0Point

Near 52w low (4%, downtrend)

Current 2,315Won52-week high 5,36052-week low 2,175
1-month return1.0Point

1m -8.13% (falling)

Volume trend1.0Point

Volume dry-up

Detailed Disclosure

1 totalPositive 0Neutral 1Negative 0
  • Neutral반기보고서 (2026.06)2026-08-14